H&R Performance Springs

H&R is a fixture in automotive tuning — a specialist spring manufacturer "Made in Germany". For its move into a new world — steel springs for mountain-bike suspension — H&R wanted to stage the product launch in style, together with MTB creator Marcel Barth.

So we developed a custom display piece and built it in our workshop: a purist presentation stand that holds a complete mountain bike upright and puts the new H&R springs centre stage — robust, travel-ready and on-brand. The piece premiered at the Essen Motor Show; since then it has travelled with H&R as a mobile showpiece to all their events.